Customer Service Practitioner

The customer service practitioner is expected to support the smooth delivery of products and services to the customers of their organisation.
The fundamental duties of a Customer Service Practictioner include ensuring the products and services from the organisation, be that physical or digital, arrive promptly and as described, whilst demonstrating effective communication and knowledge.

Key Responsibilities

Responsibilities will include demonstrating excellent customer service skills and behaviours at all times, as well as product and/or service knowledge when delivering to your customers.

Your customer interactions may cover a wide range of situations and can include; face-to-face, telephone, post, email, text and social media.

Job Roles

Specific job roles may include: Customer Relationship Manager, Customer Relations Officer, Customer Service Executive, Customer Service Manager, Customer Supervisor, Customer Support Agent.

Programme Level

Level 2


Expected duration of minimum of 15 months.

Delivery Method

Apprentices should work for at least 30 hours per week, including 'Off the Job' Training. The 20% training is delivered by Creative Sport & Leisure, either at the workplace, off-site or via e-learning. The training is specifically tailored to ensure your apprentices develop the skills they will need to thrive in your workplace, giving apprentices a real advantage with career progression and allow the employer to build a future workforce.


Upon successful completion, the customer service practitioner route may progress to further career opportunities, such as supervisory or managerial roles.

To find out more about this Apprenticeship, either as an employer or prospective learner, contact us at for more information.

Click to view the Customer Service Practitioner Standard on the Institute of Apprenticeships website